UPBEAT
FITNESS APP
Tools - Figma, Miro
Duration - 7 weeks (February - April 2025)
My Role
Overview
UPBEAT is a fitness and wellness app that helps families and friends stay healthy together. Users can set goals, track progress, and share achievements in a private group to build habits through mutual support.
Problem
User engagement is strong at first but quickly drops, with many uninstalling the app soon after. A lack of interaction features limits motivation and repeat usage, highlighting the need to design messaging that fits naturally and drives long-term engagement.
Solution
To boost engagement and retention, the app will add messaging feature to help users share goals, track progress, and stay connected through a seamless, interactive experience.
Target Users
Ages 18–34, tech-savvy, and on their phones daily
Social, budget-conscious, and motivated by community support
Value easy communication and staying connected through apps
User Research
Competitive Analysis
I analyzed top fitness apps to understand their strengths and gaps in social engagement.
Many apps focus on tracking progress but miss opportunities for real-time interaction.
Apps with goal sharing and community challenges create stronger long-term engagement.
User Flow
These user flows show how users move through key features like setting up the health dashboard and joining a friends challenge, helping to create a smooth and clear experience.
Health Dashboard
Join / Create Friends Challenge
Wireframes
Low-fidelity wireframes outlining the main flow—from setting goals and creating an account, joining challenges, messaging teamates and friends.
Create Account
Messaging Feature
Dashboard / Friends Challenges
Style Guide
Usability Testing
I tested the fitness tracker, community feature, and friend challenges to evaluate clarity and usability.
80% struggled to create a team, as the option was hidden in the messaging screen.
70% said the scoreboard lacked activity details.
33% found the date format confusing and misaligned with their expectations.
Revision
Guided by usability testing and user feedback, I made several key updates to improve clarity and navigation.
Final Prototype
Reflection
Designing this app highlighted the importance of clarity when presenting personal health data. Through usability testing, I learned that even small design improvements can make a big difference in reducing user confusion. Adding social features like group chats and shared goals also helped make the experience more engaging and motivating.